Ginny Pitcher is the Director of Marketing & Corporate Communications for Greenwood Industries. Ms. Pitcher is responsible for the company’s brand messaging, content strategy development and deployment, marketing programs, and digital campaign efforts to drive sales and build brand awareness. In addition, she works in tandem with the executive team to create a brand that exemplifies the organization’s mission and ensures that it connects with the values of its customers. Her career spans more than twenty-five years with entrepreneurial experience in marketing, client services, business operations, and human resources.
Before joining Greenwood, Ms. Pitcher was the co-founder and CEO of one of Boston’s leading public relations and social media agencies for consumer and emerging technology brands. As a chief strategist and experienced relationship manager, Ms. Pitcher worked with clients like Staples, Zappos, TrueCar.com, Cumberland Farms, Stop & Shop, Flooring America, and more.
Ms. Pitcher holds a B.A. from Syracuse University and an M.S. in Mass Communication from Middle Tennessee State University.