Greenwood Industries to Serve as Official Start-Line Sponsor of the Pan-Mass Challenge’s Inaugural Worcester Start
Worcester-based company expands its partnership with the PMC as the iconic ride launches from the city for the first time.
WORCESTER, Mass., [Month, Day, 2026]. Greenwood Industries today announced that it will serve as the official Worcester hub site sponsor of the Pan-Mass Challenge, supporting the PMC’s mission to fund cancer research and patient care at Dana-Farber Cancer Institute.
The sponsorship carries added significance for Greenwood, which has called Worcester home for more than 30 years, as the city joins the PMC’s starting locations for the first time. Riders will set off from the College of the Holy Cross in Worcester on August 1, 2026, alongside thousands of cyclists traveling routes across Massachusetts in support of Dana-Farber.
The expanded role builds on Greenwood’s existing partnership with the PMC and reflects the company’s ongoing commitment to causes that strengthen the communities it serves.
“We are proud to stand with the Pan-Mass Challenge as it begins this new chapter in Worcester,” said Dave Klein, CEO of Greenwood Industries. “This partnership brings together an important cause and a city whose resilience, determination, and community spirit mirror the values that define the PMC.”
“Launching a Worcester start line is a powerful next chapter for the PMC and having Greenwood Industries as our Worcester hub site sponsor makes it even more special,” said Billy Starr, Founder and Chairman of the Pan-Mass Challenge. “Worcester has a rich cycling heritage and a strong sense of community, and we see that same spirit in our partners at Greenwood and in every rider and volunteer. Partnerships like this ensure that 100 percent of every rider-raised dollar goes directly to Dana-Farber to fund lifesaving research and care and make this moment even more meaningful because a personal friend has stepped up in such a significant way.”
The Pan-Mass Challenge is the largest single athletic fundraising event in the country, bringing together thousands of riders, volunteers, sponsors, and donors each year. As official start-line sponsor, Greenwood employees will be on the ground throughout the weekend, volunteering alongside the PMC community and helping send riders off on the morning of the event.
“This is a meaningful opportunity for Greenwood to give back, both to our hometown and to the broader effort to advance cancer research and care,” Klein added.
About Greenwood Industries
Greenwood Industries is a leading provider of building envelope solutions, with 15 locations across the Northeast. For more than 30 years, the company has delivered commercial roofing, architectural metal fabrication, waterproofing, masonry, and maintenance services for complex exterior building systems. Through its family of specialty contractors, including Silktown Roofing, TWC Phoenix Waterproofing and Masonry, Brunca Waterproofing, and Gilbert & Becker Co., Inc., Greenwood continues to expand its capabilities and regional reach. Recognized by Roofing Contractor magazine as one of the top 10 commercial roofing contractors in the United States, Greenwood has earned numerous industry awards for craftsmanship and performance. For more information, visit www.greenwoodindustries.com or follow Greenwood on LinkedIn, Instagram, Facebook, and X.
About the Pan-Mass Challenge
The Pan-Mass Challenge (PMC) is a bike-a-thon that today raises more money for charity than any other single athletic fundraising event in the world. Founded in 1980 by Billy Starr – who remains the event’s founder & chairman, an annual cyclist, and a fundraiser – the PMC has raised $1.125 billion for Dana-Farber Cancer Institute through the Jimmy Fund. As Dana-Farber’s single largest contributor, the organization generates 67 percent of the Jimmy Fund’s annual revenue. 100 percent of every-rider raised dollar goes directly to fueling cancer research and treatment at Dana-Farber. In addition to its two-day bike-a-thon across Massachusetts, the PMC is powered by further “spokes in the wheel,” with initiatives including the PMC Winter Cycle, an indoor spin event, PMC Unpaved, a gravel bike ride, and PMC Kids Rides, mini bike-a-thons for children ages 2 to 15. The PMC attracts riders and volunteers from 47 states and 12 countries and over 300,000 individual donors. Across events, the PMC has successfully melded support from committed cyclists, volunteers, corporate sponsors, and individual donors, all of whom are essential to the PMC’s goal and model: to attain maximum fundraising efficiency while increasing its annual gift. The PMC’s aspiration is to provide Dana-Farber’s doctors and researchers with the necessary resources to discover cures for all cancers. For more information, visit pmc.org.
Media Contacts
Ginny Pitcher, Greenwood Industries
[email protected]
508.612.3645
Jenna Lehan, Hollywood Agency
[email protected]
781.336.7554
